From Paper to Pixels:
Building Your Print Magazine's Brand Online
A Free mediabistro.com Webcast
James Daly, Editor In Chief, Edutopia
It's a challenging time for magazines as publishers face the challenge of transitioning from traditional media to an always on, 24/7 model. Edutopia, a magazine focused on innovation in education and published by the George Lucas Educational foundation, has transformed into a successful digital publication without sacrificing the printed product. In mediabistro.com's first Spring webcast, James Daly, Editor In Chief of Edutopia, will discuss their print-to-online integration that has enhanced the exposure of the magazine content, expanded their customer base and built a community around the brand.
Presenter:
James Daly is a San Francisco Bay Area journalist. He is currently Editor in Chief of Edutopia, a print and digital publication from The George Lucas Educational Foundation that follows innovation in K-12 public education.
About mediabistro.com:
mediabistro.com is the largest online destination for media people today who come to the site for jobs, classes, community, and news.
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